A través de este email Diseinu Berrikuntza Zentroa (DBZ) de Mondragon Unibertsitatea te invita a participar en las Jornadas MOTIVA-PRO. Cómo innovar a partir de las motivaciones de tus clientes. En la misma conocerás una nueva manera de buscar oportunidades para nuevos productos y servicios que te ayudará a conocer mejor a tu usuario/cliente, y así, proponer soluciones acordes a sus motivaciones.
Busca y materializa oportunidades a partir de las motivaciones de tu cliente/usuario
When told her son had cerebral palsy and would be confined to a wheelchair for the rest of his life, this Israeli mom decided she would spend years building a device that would allow him to stand on his legs and walk, just like everyone else.
In a heart-wrenching stroke of genius, Debby created a harness which allows her and her son Rotem to walk in unison, leaving his hands free to engage in other activities.
Now her invention has been launched onto the worldwide market.
