The quantified health movement is really just getting going, with basic stuff like fitness tracker bands. The potential for helping curious people measure, track, analyse and diagnose aspects of their personal health in the context of their lifestyle choices — potentially in highly granular detail — is almost limitless. It’s also a huge moneymaking opportunity.
Step forward new U.S. startup Exogen Bio, which wants to help quantified health-ers monitor and track their personal rate of DNA damage.
